DT Swiss, originating from Drahtwerke Tréfileries, meaning 'wireworks made in Switzerland,' epitomizes precision and innovation in cycling components. Founded in 1994, the brand pioneered Star Ratchet hubs in 1995, followed by hub lineups, spoke production, and wheel development. Their Biel facility, nestled in the heart of Swiss precision engineering, crafts high-quality rims, spokes, and hubs. With a global presence and production sites across the world, DT Swiss remains a beacon of excellence, continuously advancing cycling technology. From spoke-making machines dating back decades to state-of-the-art wheel-testing rigs, DT Swiss ensures every product meets rigorous standards, exemplifying reliability and performance for cyclists worldwide.